FieldView

Bayer has taken the decision to discontinue the FieldView digital platform in the UK. We recognise that this may be disappointing for some farmers who have been using the platform, and we want to thank them for their engagement and feedback.

This decision allows us to focus our digital efforts on tools and solutions that are even better aligned with the specific needs, agronomic conditions, and priorities of UK farmers. It does not change Bayer’s global commitment to digital agriculture or to FieldView. FieldView continues to operate in many markets worldwide, and we will continue to invest in digital capabilities that help farmers and advisors make confident, data-driven decisions.